Sales And Marketing

Running Head : SALES AND MARKETINGNameUniversityCourseTutorDateThe advancement of technology has take to m any upstandings repositioning themselves to take advantage of this peeled communication ancestry approach . E-commerce has enabled firms to enter markets far beyond their immediate attitude to reach other parts of the cosmos . Firms involve in addition been enabled to operate with low costs and with more dexterity . Firms imbibe in addition seen an expansion of their businesses . With the rising arguing across the globe , firms need to compete at the same platform for them to down a hold on the market , OECDT F firm s profits have been on the decline resulting from increased aspiration from firms utilizing the Internet as a business sales channel . Although the firm has loyal customers , more needs to be do to increase customers if the firm is to increase its earnings . There is big(p) potential in exploring international markets , which could give the firm a competitive advantage over its competitors . The firm could benefit by adopting e-commerce but much internal reorganization has to be through with(p) . The process would involve training the employees how to use the new systems and this may take time . Installation of needed communication equipment would withal raise costs for the firm . Once installed maintenance of these equipment leave alone await more skills and costs . The initial changes will require the firm to halt other operations for proper anxiety to be directed towards achieving this goal (Filson , 2002The launching of the e-commerce by T F firm requires well-informed employees whose energy should be pore to attaining this goal . The success of a strategy by any firm depends largely on the employee s superpower to deliver the portrayed strategies . Lack of proper communication may devolve to suspicions that e-commerce would lead to job losses and employees would be less willing to stamp it . Venturing into the e-commerce business model expands communication through the opening of new channels .

These require team based organization and a close collaboration between the teams to enable the firm to oppose to the changes in the business environment (Bakos et al , 2005The vertical hierarchies of leading will have to be replaced with horizontal hierarchy in which teams are the decision-making units . This leads to high performance . The firm may also require teams to drive innovation from within . Technology peculiarly the internet changes fast and firms need to continuously innovate remediate ways to keep ahead of the other market players . such(prenominal) team is non-existent in T F and it has to be created . alternatively the various teams , which work to achieve varying objectives , should be back up to be innovative . Innovation will enable T F not only to respond to changes in the diligence but also to spearhead such changes . This would amount to creating competition as opposed to responding to it (Bakos et al , 2005The use of the internet as a business outlet channel expands a firms ability to reach more people . More suppliers will have to be contacted...If you want to get a full essay, point it on our website: Ordercustompaper.com

If you want to get a full essay, wisit our page: write my paper