DREAM DEFFERED: THE STORY OF A HIGH-TECH ENTREPRENEUR IN A LOW-TECH WORLD INTERNATIONALIZATION OF SMALL AND MEDIUM ENTERPRISES midterm examination 2011 PREPARED BY: LAURA PLANTJE PREPARED FOR: ERNESTO TAPIAS-MOORE MARCH 9, 2011 INTRO: Monique Maddy is a Harvard Business School graduate turned visionary entrepreneur who founded Adesemi Communications International. Adesemi was supposed to revolutionize the information technology orbit in her home continent of Africa, by enabling thousands of demean and middle-income families access to affordable wireless communications services. Unfortunately for her, and Adesemi, their decease came six years into the venture, when they were forced to liquidate. This paper discusses several life-or-death categories of issues that should have been addressed during the internationalization of Adesemi, backed my theories developed in scholarly articles. A) MANAGEMENT ISSUES: Maddy knew right off the bat that she precious to set up her art in a three world country, as she figured she capitalize on an untapped market. She was also some what of a philanthropist by nature, having worked for the UN, and richly supporting their mission for improving the quality of life for the unfortunates.
She conducted pure(a) research as to where and how she would enter a foreign market. With her findings she refractory to move forward into Tanzania because it seemed fitting because it was aggressively privatizing its economy and cleverly courting foreign investments. Her research however was not utter(a) enough. Somehow she overlooked the strict regulations on FDI and government policies. Her business model was built around the impression that she would be receiving commissions on all the calls that were placed each day on her network. Johansson and Vahlne responsibility that psychic distance usually refers to the obstacles to information flows between countries due to differences in business laws, education levels, business language, etc. flush though... If you want to get a full essay, order it on our website: Ordercustompaper.com
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