Friday 8 February 2013

Evaluation For A Hair Salon Media Advertisement

Evaluation

For my coursework I produced an advertize campaign for a hair salon, called act Hair Salons. I worked alone throughout the duration of my production, as I have already explained in my brief. I allow be putting my advertising posters in public places such(prenominal) as at bus stops and on elegant billboards etc to reach out to a larger audience and to set out more mountains attention to my hair salon. definite magazines such as Kerrang will have an advertise custodyt in them as well, because it is an alternative music magazine so it think to my target audience. Overall, Im pleased with the outcome of my advertising campaign, and I think that it is professional appearanceing, as it needs to be when dealing with something that involves professionals styling the publics hair. I think that its obvious what I am advertising, although I admit, it could have been divulge by using closer shots of my models to exenterate their hair styles.

When producing my advertisement, I bared in mind all of the key concepts especially audience theory. My target audience is primarily young women and men; aged between 14- 25. This may seem like preferably a small age bracket as people of all ages get their hair cut/ coloured regularly, yet I want to interest a certain character reference of audience who like alternative music/ dress sense/ hairstyles.

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Socio- economically, my target audience isnt much broader, as I have categorised it as E. My target audience is delineate clearly in my advertisements as my models are young, and although simple, they are stylish, as I want my hair salon to particularly clear students, but whose parents are in a high-income bracket.

My product is alike aimed at individualists, who aspire to be different and want to digest out from the crowd. I think that my target audience may get word at my advertisements and realise that they dont look like the models, but that they look good, so they aspire to look somewhat like them, or different like the models do. I looked at several...If you want to get a full essay, erect it on our website: Ordercustompaper.com



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